(864) 660-3444
laura@ideallymarketing.com

Copywriting and Content

Laura MacPherson

Hi, I'm Laura MacPherson. I'm a copywriter and content strategist. I help technology and software companies attract ideal prospects and convert them to customers.

A Few of My Clients

CONTENT STRATEGY

  • Audience/Persona Analysis
  • Development of Style and Voice
  • Editorial Calendars
  • Content Strategy Plans

CONTENT WRITING

  • Articles
  • White Papers
  • eGuides
  • Case Studies

CONVERSION COPYWRITING

  • Sales Copy
  • Website & Landing Page Content
  • Sales Letters and Emails
  • Sell Sheets
“You are our most valued asset in growing our business. You’ve helped us think in lots of new ways and have completely transformed what we think about how to use content in our marketing strategy.”
Mike Donnelly — Seventh Sense
Mike Donnelly — Seventh Sense

Ready to start boosting your marketing results?

HOW IT WORKS

STEP 1

Request a Consult

Let’s chat about your needs, and I’ll see if I can help you! If I can’t, I’ll recommend someone who can.

STEP 2

Discovery Workshop

We’ll efficiently explore your company’s unique selling points and the psychographics of your target audience.

STEP 3

Write & Revise

I’ll write up your copy or content and we’ll revise as needed. Then you’ll publish and watch the results!

“The roller coaster of finding the right ‘fit’ was extremely frustrating, but when I found you on LinkedIn I knew the search was over. You have exceeded my expectations! I look forward to the collaboration we have enjoyed so far to continue for years to come.”
Lee Clark — PayCrew
Lee Clark — PayCrew

writing samples