Hi, I’m Laura MacPherson.
I’m a copywriter and marketing consultant who helps B2B tech and SaaS companies convince prospects to see new possibilities and take the risk involved in buying a new solution.
With a background as a marketing manager, I know what it’s like to own a high-score MQL number and be responsible for brand-building, marketing strategy, and content creation. My services are designed to make your job easier!
Tech and SaaS marketing services
It takes more than product-market fit to generate sales. You need messages that resonate with each of your market segments. You need content that’s focused on the intersection between the value you deliver and your prospects’ pain points and aspirations. And you need content that captures interest and connects with prospects and customers at each stage in the buyer’s journey.
Gather insights and ideas to improve your content marketing!
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I’m just going to say it: the state of SaaS SEO content today is sorry. Marketers are too wrapped up in getting high scores…
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