Pricing & Such
We like flexible options around here, so I offer pricing by the package or by a monthly subscription model—take your pick! Popular packages and subscription details are listed below.
Not sure where to start?
➜ Start with the Insight-Led Content Readiness Diagnostic if you need clarity on your POV, content gaps, or thought leadership strategy.
➜ Jump into a content package if your team already has strong messaging and strategy and just needs a plug-and-play content partner.
➜ Or explore a monthly subscription if your needs change month-to-month and you want to stay agile.
Insight-Led Content Readiness Diagnostic
This diagnostic helps you avoid the high cost of underperforming content—and sets you up to create strategic assets that earn trust and move deals forward.
Discovery intake + diagnostic call
Scorecard + strategic analysis
Quick-win recommendations
Optional workshop add-on
$500–applies to a future package if you move forward
Copy + Content Packages
Point of View Showcase
Create a compelling and differentiated brand story and manifesto that positions your company as a visionary in your space.
In-depth discovery of your strategic messaging, market research, and ICP research
POV Finder Session to uncover your unique perspective for the brand manifesto + Thought Leadership Strategy Session to explore unique angles and points of view for the article
Includes developing project roadmap & content briefs
Brand manifesto
Three thought leadership articles
$6,800
Insight-Led Customer Stories
Prove real-world impact and build trust through compelling narratives that showcase customer success and your solution's value.
In-depth discovery of your strategic messaging, market research, and ICP research
Story Strategy Session to explore a strategic approach to showcasing your POV in the stories
Streamlined interview process that maximizes insights and minimizes time required from customers
Includes developing project roadmap & content briefs
Three customer success stories
$4,500
Insight-Driven Content Campaign
Get high-performance assets for a content campaign: A white paper/report with landing page copy, and a blog article, email teaser, and social posts to promote it.
In-depth discovery of your strategic messaging, market research, and ICP research
Thought Leadership Strategy Session to explore unique angles and points of view for your content
Includes developing project roadmap & content briefs
Streamlined interview process that maximizes insights and minimizes time required from SMEs
White paper/report (standard 6-10 pages — longer pieces are custom quoted )
Landing page copy
A blog article
Three social media posts
An email teaser
$5,800
Thought Leadership Content Bank
Create a bank of insight-driven content to publish, repurpose, and pull from to build out your thought leadership program.
In-depth discovery of your strategic messaging, market research, and ICP research
Thought Leadership Strategy Session to explore unique angles and points of view for your content
Streamlined interview process that maximizes insights and minimizes the time required from thought contributors
Includes developing project roadmap & content briefs
Four thought leadership articles
$5,200
Custom Package
Have a custom package of content in mind? I’m happy to provide a quote.
$4,500 project minimum
Get in touch to talk about a custom package.
Monthly Subscriptions
Messaging-to-Assets Package
Transform strategic messaging into high-impact content that grows pipeline and positions the company as a thought leader.
In-depth discovery of your strategic messaging, market research, and ICP research
Messaging-to-Assets Strategy Session to explore your narrative, find strategic angles, and formulate ideas for compelling content
Streamlined interview process that maximizes insights and minimizes the time required from thought contributors
Includes project roadmap & content briefs
White paper/report (standard 6-10 pages — longer pieces are custom quoted )
Thought leadership article
Customer success story framed to support the strategic theme
$6,700
Who It’s Best For
Does your team move quickly and want flexibility to jump on opportunities as they arise? The subscription model easily accommodates evolving priorities.
Do you have ongoing needs? Your spot is locked into my project calendar—I’ll always have availability for your work.
Need to maximize your budget? Get a discounted rate compared to project-based pricing.
Create Your Custom Subscription
Subscriptions are available in various sizes, between 20-50 hours per month. We can tailor the size of the subscription to your needs.
Get in touch to build your custom subscription!
How It Works
Allocate your subscription to whatever projects take priority each month.
Get weekly progress reports that detail what we accomplished together each week and what percentage of the subscription is remaining for the month.
Subscriptions assume a 6-month minimum commitment, but you’re not locked in—you can cancel with 30 days’ notice, and you’ll only be responsible to pay for the portion of the subscription already used.
If you have extra projects from time to time, you can buy an extension package at your discounted rate to cover the overage.
If you have fewer projects one month, roll over up to five hours into the next month.
“Laura asked insightful questions that demonstrated her deep understanding of our goals. The content she delivered was spot-on. Despite our industry being quite niche and challenging to master, Laura's writing made her sound like an expert.”
—Stephanie Kolp, ObvioHealth