See examples of my work
While it’s impossible to show the strategy that went into each piece of content and the role each played in the campaign it was a part of, here are a few samples of the deliverables I’ve produced.
Case study
for Omatic
Case study quantifying the results Oregon Health & Science University was able to achieve with Omatic’s product
E-guide
for Sigma
E-guide establishing Sigma as a leader in data governance and ranking for the company’s target keywords
Lookbook
for Network for Good
Lookbook featuring customers who created unique and effective fundraisers, part of a combination top- and mid-funnel campaign
Customer story
for Front
Customer story sharing Hootsuite’s experience with Front’s solution and the specific benefits they gained as a result
Article
for Thera-LINK
Part of a content cluster ranking for this telehealth software provider’s target keywords
Buyer’s guide
for Network for Good
Buyer’s guide, part of a mid-funnel marketing campaign that included email marketing and promotion on the company’s blog
White paper
For Passport
White paper featuring respected industry leaders’ perspectives on a key problem that Passport’s solution solves
Data-driven report
for Label Insight
Data analysis and report showcasing the revenue opportunities with Label Insight’s e-commerce insights platform
Sales sheet
for Basware
Sales sheet used by the sales team and as a bottom-of-funnel piece for Basware’s premier product offering
Customer story
for Designli
Customer story sharing the results Goodwill achieved with the new GoodTwice app
Customer education content
for Bench
Content for Bench’s customer education platform, part of a customer retention campaign
Thought leadership article
for Saviynt
Thought leadership article presenting the SME’s perspective on where healthcare security is headed
Product page
for Zipit
Product page to promote Zipit’s IoT analytics product offering, ranking for the company’s target keywords
Article
for Fusion Web Clinic
Part of a content cluster ranking for a set of this pediatric EHR software company’s most valuable keywords
E-guide
for Sigma
E-guide positioning the Sigma team as thought leaders with an unconventional approach to data analytics
Buyer’s guide
for Passport
Mobile Cashless Tolling Buyer’s Guide, part of the company’s launch of their MCT product
Case study
for FloQast
Case study on how Teamworks uses FloQast to complete the monthly close in four days